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L’Oréal USA’s average unit sales rate was calculated by Nielsen’s Scantrack Service for one year to determine its ranking.
August 23, 2021
By: Melissa Meisel
L’Oreal Paris’ EverPure Brass Toning Purple Shampoo was confirmed America’s No. 1 Purple Shampoo with two tubes sold every minute. The ranking was determined, in part, to a calculation of L’Oreal USA’s average unit sales by Nielsen’s Scantrack Service for 52 weeks ending on July 24, according to the Nielsen standard product hierarchy. About The Product The product’s color protection plus neutralizes brassy yellow and orange tones, making it an ideal shampoo for color treated, blonde...
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